As a Realtor, your real estate landing pages are one of your most valuable lead generation assets. They are the final gatekeepers between you and your lead. Get them right, and your ROI from paid leads will soar. Get them wrong, and your conversion rate will plummet. It’s no wonder that most Realtor

While many expect the Federal Reserve to cut interest rates at its September meeting, mortgage professionals caution that even if it happens, it won’t significantly impact the industry. Loan officers have encouraged borrowers to continue with their home loan applications. They note that home sellers

Tucson, Arizona-based independent firm KMS Realty is merging with United Real Estate Specialists, according to an announcement on Friday. Suzanne Rothman, who served as the designated broker KMS Realty, will serve as the managing broker of United Real Estate Specialist. She is also the immediate pas

After several years of sharp hikes in premiums and coverage challenges, the U.S. home insurance market is showing early signs of stabilization, according to a new report from digital insurance agency Matic. Affordability remains a top concern, with climate events, deductibles and aging roofs all pla